The Gravity Forms ActiveCampaign Add-on is essential for any serious email marketer. It allows you to automatically subscribe users to your lists, apply tags, and trigger powerful automation sequences directly from your WordPress forms.

Setup Guide

This integration replaces the need for manual CSV imports.

1. API Connection

1. Log in to ActiveCampaign and go to Settings » Developer to find your API URL and Key.
2. In WordPress, go to Forms » Settings » ActiveCampaign.
3. Paste your API credentials to authorize the connection.

2. Feed Configuration

You must tell Gravity Forms which list to use.

1. Open your form settings and select ActiveCampaign.
2. Add a new Feed and give it a name.
3. Select List: Choose the ActiveCampaign list you want subscribers to join.
4. Map Fields: Connect your form's Email, First Name, and Last Name fields to the matching ActiveCampaign fields.

Advanced Tagging & Logic

• Dynamic Tagging: Apply a tag like "Lead - Web Design" if the user selected "Web Design" in the service dropdown. This allows for hyper-targeted follow-up emails.
• Double Opt-In: You can enable double opt-in to ensure your list hygiene remains high.
• Note Creation: You can even attach a note to the contact record with the full message body of their inquiry.

Automate Your Email Marketing

We can set up the API connection and potential tagging logic so your new leads are segmented correctly from day one.

• SPF/DKIM Authentication (Included Support): We ensure your domain is authorized to send emails so they don't land in spam.
• Conditional Feeds (Content Operations): We can set up logic to route different users to different lists based on their answers.

Supercharge your marketing. Open a support ticket to get this connected.